10-2 | How He-Man Mastered the Universe: Toy to Television to the Big Screen
How He-Man Mastered the Universe: Toy to Television to the Big Screen
Brian C. Baer
Jefferson, NC: McFarland & Company, 2017. Introduction, filmography, notes, bibliography, photos, and index. 228 pp. $19.99 paperback. ISBN: 9781476665900
The rising recognition of toys as an understudied form of culture has led to a number of recent explorations of toys and toy franchises. Such studies and books come from a variety of perspectives, including sociology, the political economy of media companies, the history of industry, media studies, fan studies, and explorations of specific toy lines and connected “branded entertainment” texts.